Posted on: Friday, 2 February 2018 at 11:44:38 AM

The Shires of Dandaragan, Chittering and Gingin have teamed up to form the Northern Growth Alliance and awarded a contract to Economic Transitions to develop a tourism strategy for the region.

The mission of the Northern Growth Alliance is to create a united approach to key strategic issues in the region.

The group works together to address shared problems, issues and challenges, to advance the interests of the region, develop and implement resource sharing strategies, work on regional service delivery models and undertake studies to address industry development and growth. The aim of the Alliance is to plan for future growth and to promote the region to investors, businesses, tourists and locals as an accessible and vibrant
region with a strong economic future.

The Alliance was awarded a grant through Community Chest Funding from Wheatbelt Development Commission and is supported by Royalties for Regions through the Government of Western Australia.

Economic Transitions has been awarded a consultancy to assist the Alliance with the development of a tourism strategy for the region – from research and strategic planning, to marketing and business plans. They will be working with the group to develop a sub-regional action plan which will help address current and future tourism needs. 'They will undertake research to understand the region and its current tourism offering, look at opportunities for new development or growth, and suggest business models and planning tools which can help the regions work together to maximise their potential'.

The region is home to some of the best tourist attractions in our state; from the Pinnacles to sand-boarding in Lancelin, the beautiful beaches of Jurien Bay, the rolling hills of the Chittering Valley, carpets of wildflowers, gorgeous countryside and hidden gem wineries.  By working together, our three Shires can really maximise our publicity and encourage more people to visit this beautiful region.

With the recent release of the 2017 Shire of Dandaragan community survey results that identified industry and jobs as a key issue for our residents, we are pleased that this Alliance will continue to develop new opportunities for jobs in tourism and associated industries within our communities.

For further information concerning the Northern Growth Alliance contact:

Mr Scott Clayton, A/Chief Executive Officer
Shire of Dandaragan
T: 9652 0800 E:

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